Case Study
Nasal strips · Shopify · Meta Ads · Klaviyo · Influencer Marketing

OMNIAIR to €562K revenue

How we scaled OMNIAIR to €562,215 in 2025 across the Netherlands & Belgium and turned a nasal strip into an iconic brand.

€562,215Total revenue 2025
4.2M+IG views/month
€4.95CPA via affiliates
4.6★Trustpilot (315 reviews)
OMNIAIR Klaviyo dashboard

Channel breakdown

Klaviyo (Nov-Dec)€157,037
Attributed email +187%€16,049
Social Snowball (Dec)€6,606
IG reach/month1.29M

The approach

01

Category leadership

OMNIAIR proves that strong branding can transform a simple product. Just as Nike did with trainers: people don't buy a nasal strip, they choose an OMNIAIR.

02

Community as a growth engine

Athletes, sports people and high performers see each other use the product. Users share organically on social media. Customers become ambassadors, not buyers.

03

Influencers as social proof

No one-off campaigns but structural brand building. The product is visible across many different creators. This creates FOMO, curiosity and trust. A CPA of just €4.95.

04

Klaviyo review machine

A unique Klaviyo flow that prompts customers to leave reviews. Result: 315 Trustpilot reviews (4.6★) + 189 Trusted Shops reviews (4.27★). Within one year.

Limited availability

Ready to grow with a team that genuinely stands beside you?

Book a free intro call. No sales pitch, just seeing whether there's a fit.

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A dedicated specialist per channel

A per-channel expert who is genuinely dedicated to your account, not spread across fifty others.

Monthly strategy calls

Every month we go through your numbers together and decide the next moves.

5M+ in client revenue generated

Over 5 million euro in revenue generated for the brands we work with.

Own Slack channel with the full team

No ticket systems. Ask a question and the specialist who owns it answers.

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